Taking a complex process and simplifying it was our main goal in the design of the illustrations and text.
Gregg Whitlock
Art Director
The GS1 US Perfect Order Brochure, designed by 4x3, LLC, features a clean and modern layout with interesting use of typography that emphasizes key points, enhancing readability and engagement.
Marketing Collateral
The stylized illustrations in the GS1 US Perfect Order Brochure are crafted to complement the text, using a consistent color palette and design elements that align with the brand’s identity. These illustrations depict each step of the ordering process through simple yet effective visuals that help to break down complex concepts into easily digestible parts. The artwork not only adds visual interest but also aids in guiding the reader's eye naturally from one section to the next, ensuring a seamless and intuitive flow of information.
