Pixels + Print: Using Print Media to Stand Out
As the number of channels continues to rise – and it will – the need to embrace multi-channel marketing will become not only a good idea, but a critical one.
For those in the know, the staff at 4x3 is near and dear to my heart. So a testimonial quote is like an off speed pitch that didn't break to a hitter on a streak. The guys at 4x3 are simply awesome. Fun to work with, professional and damn talented. Their work is impeccable.
The URugby website is a hub for information on collegiate rugby. Organized by conferences, teams, matches and news updates, the site is easy to navigate, informative and pleasing to the eye. It also effectively promotes upcoming events produced by rugby management and marketing company Sevens Sports.
URugby is fully responsive and integrates the latest Drupal 7 features. 4x3 applied their expertise in Web design, development, Drupal customization, SEO and content marketing to produce a site that quickly established itself as a go-to source for information on collegiate rugby.
4x3 also developed the URugby brand. Read more about the URugby brand »
As the number of channels continues to rise – and it will – the need to embrace multi-channel marketing will become not only a good idea, but a critical one.
In June of 2018, 4x3 and 321 Creative combined their expertise to create a diverse marketing / communications company. Adding to 4x3's prowess in the digital realm, 321 Creative brings top-notch design to the world of all-things-print — collateral, packaging, trade show graphics, direct mail, and more.
Google is the world's most popular search engine. No surprise there! But have you been utilizing all the benefits Google can give your business?
These days, a good smartphone can last for a couple years — or until the battery life starts to die — and each software update can often bring you more problems than fixes. It's around this time when you start shopping around for a new phone, often the same brand, just a new model.
4x3 provides Office 365 email and application management services at very reasonable costs. As an authorized Microsoft advisor, we will work on your behalf to manage and support your email and licenses for your business.
As president of the Iona College Rugby Football Club, it is my responsibility to oversee all game production. After my short-lived rugby career ended due to shoulder injuries and I still wanted to contribute to the team.
When we began the web design process the other day with a client, we stumbled across a new phrase in the RWD world: Age Responsive Design.
This weeked, many of us in the 4x3 family are down in Charlotte, NC for a big event! The ACRC Bowl Series, a production of our sister company URugby, is bringing 18 top college rugby teams to the Rugby Athletic Center in Charlotte for high-level competition.
The USWNT has enthralled the country with their run to a World Cup soccer championship — and rightly so. The U.S. women's national team is a group of tough, talented athletes who demonstrate amazing play when it matters most.
The hashtag — what we used to call a pound sign — is the trickster of the social media world. It’s supposed to bring order to chaos by providing a handy way for people to connect on a particular theme or subject, and it does—most of the time. But the hashtag can also unexpectedly be a source of chaos and confusion.
Piloting 101: Landing strips should be smooth, well-lit and free of debris; steer clear of the cracked, the weedy, the dark. It’s kinda the same thing with website landing pages.
So! Part two (Here's part one if you haven't read it yet)!
My internship started a week after school ended and I planned to stay until the week before school started. Four days a week, from 9 to 4. I didn't have any super big plans for summer so my goal was to focus on my personal creative work and learning as much as I can in the "real" design field. The night before my internship I was really excited. It was like the feeling you get before the first day of school...but it wasn't school.
I’ve worked for many years on the editorial side of things—first in community journalism, covering tempests in a teapot in Philadelphia, South Jersey and the New York suburbs, and later in business-to-business media, writing for magazines, updating websites, planning and putting on events.
I try not to be a pressure salesman, but it may be time to re-evaluate what our website is doing for us. Not just you our clients but 4x3 - our site - our focus - the future of our industry. In the past we have been offering mobile sites and responsive design as an option. And maybe we're just not selling the options hard enough. Maybe we're just not doing our job to make you understand what's happening and how very important is to keep up.
When building a new website, it's not uncommon for something (sometimes everything) to go wrong along the way. And once you've solved the same problem a couple times, solving it every time after that is like working through a flow chart.
With 4x3's recent growth and addition of several employees came a necessary move to a new location.
As the extent of the devastation unfolds after Superstorm Sandy hit our Atlantic coast shores, I'm reminded of lessons learned after Katrina hit New Orleans. There's already news and finger pointing about what should have been done and who should have done what.
I'm not an economic guru and I do not have a crystal ball, but my 'spider senses are tingling' these days. Life, as we all figure out when we get a little older, is fleeting. The economy - people make the phrase out to be a six-headed monster - will rise and fall over time. Or at least it has in my time.